Case study · Aestlo
Aestlo doubled its return on ad spend with AI agents
Aestlo, a women’s fashion label, moved its films, ads, P&L and day-to-day work into Agent Serve, the AI workspace. One month later its Meta return on ad spend had doubled.
Aestlo is a Valnora & Elric fashion brand that runs on Agent Serve, the AI workspace where teams build, deploy and manage AI agents. Aestlo makes cinematic campaign films with Seedance 2.5 and branded stills with Nano Banana Pro and Seedream, tracks its P&L from Shopify, iThink Logistics and Meta in one dashboard, and uses a Relay to watch it. Its Meta return on ad spend rose from 3.2x to 6.5x in one month.
Aestlo is a Valnora & Elric brand. We run it on Agent Serve, the same way our clients run theirs.
Results
Twice the return from every rupee on Meta.
Better creative, made faster and tested more often, plus a P&L the team could act on the same day.
- 1 monthFrom move to resultCreative, ads and day-to-day work moved into one Agent Serve workspace.
- 1 workspaceInstead of a stack of AI toolsImage and video generation, ad reporting and operations in one place.
Return on ad spend as reported in Aestlo’s Meta Ads account. Results depend on product, budget and audience; they are not a promise of what another brand will see.
Campaign films
A film studio, inside the workspace.
Lookbooks and campaign films made with Seedance 2.5 through Agent Serve’s Higgsfield connection, from Aestlo’s own product images.
UGC-style ads
Try-ons and street style, for every new piece.
Phone-style try-ons and street looks for Reels and Meta ads, so each product launches with several angles to test.
Branded stills
On brand, every time.
Social posts, bestseller cards and lookbook stills keep the Aestlo wordmark, colours and prints exact.
P&L dashboard
The real P&L, not just ROAS.
Aestlo’s dashboard joins Shopify orders, iThink Logistics shipments and Meta spend, so every decision is made on contribution, after returns, RTO, shipping and ads.
| Courier | Orders | RTO | Status |
|---|---|---|---|
| Courier A | 1,284 | 9.8% | Healthy |
| Courier B | 962 | 12.1% | Watch |
| Courier C | 418 | 17.6% | Flagged |
- RTO up on Courier C in two pincodes09:05Suggest prepaid-only for 411014 and 560037 this week. Waiting for approval.
- Moca Muse ad set beating account ROAS by 2.1x08:40Recommend moving 15% of budget from two weaker ad sets. Change to be made in Ads Manager.
- Emerald midi low on stockYesterday42 units left at current sell-through, about 5 days. Reorder note drafted for the owner.
Layout of Aestlo’s Agent Serve dashboard. Values shown here are illustrative; Aestlo’s own revenue and margin figures stay private.
Shopify
Built-in Shopify integrationOrders, products, refunds and stock feed the revenue and product-cost lines.
iThink Logistics
API block on a scheduleShipments, delivery status, RTO and COD fees land in a table every 15 minutes.
Meta ads
Meta ads connector in Tool connectionsSpend, ROAS and results by campaign and ad set, next to the P&L.
How it runs
From brief to P&L, in one workspace.
Six steps, one place. Every step leaves a record, and anything that spends money waits for a person.
- 01
Brief
ChatThe team describes the drop, the mood and the product in plain language, with product photos attached.
- 02
Generate
Media modelsSeedance 2.5 films, Nano Banana Pro and Seedream stills, through the Higgsfield connection in Tool connections.
- 03
Keep
LibraryEvery file is saved with its prompt, model and cost, so the best looks are found and reused in seconds.
- 04
Launch
MetaWinning cuts go to Meta ads through the Meta ads connector, with spend changes approved by a person.
- 05
Measure
DashboardsShopify orders, iThink Logistics shipments and Meta spend meet in one P&L dashboard.
- 06
Watch
RelaysA Relay checks the numbers through the day and sends recommendations to approve.
Models
The right model for each job.
Agent Serve lets Aestlo pick a model per job and pin it for a chat, without changing the model that does the thinking.
Seedance 2.5
Cinematic campaign films and UGC-style video ads, made from Aestlo product images.
Nano Banana Pro
Branded stills where prints, colour and the Aestlo wordmark have to stay exact.
Seedream
Fast lookbook and street-style images for testing new angles before a full shoot.
What changed
One workspace instead of a stack of AI tools.
Aestlo moved off separate AI tools and spreadsheets into Agent Serve, where creative, reporting and operations share one place.
| Work | Before | With Agent Serve |
|---|---|---|
| Images and video | BeforeSeparate image and video generators, each with its own login, credits and downloads folder. | With Agent ServeChat makes images and video with the model each job needs, and every file lands in the Library with its prompt and model. |
| Ad creative volume | BeforeA handful of new ads a week, limited by shoot days and editing time. | With Agent ServeCampaign films, UGC-style ads and branded stills every week, briefed in plain language. |
| P&L and reporting | BeforeAds Manager, Shopify and courier exports stitched together in spreadsheets, days late. | With Agent ServeOne dashboard with revenue, returns, shipping, ad spend and contribution, refreshed through the day. |
| Operations | BeforeRTO spikes, stock-outs and weak ad sets noticed after the money was spent. | With Agent ServeA Relay flags them within the hour and recommends what to do, for a person to approve. |