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Valnora & Elric · Agent CRM

Upcoming

A CRM that fills itself in.

Agent CRM is designed so records update from email and calls, deals move with your team, and Relays suggest the next step.

Agent CRM is an upcoming AI-native CRM from Valnora & Elric, the company behind Agent Serve. It is designed to capture fields from email and calls, keep the pipeline current, forecast from live data, and let Relays suggest next steps.

Not available yet. Join the waitlist to hear first.

What we are building

The pipeline, always current.

Agent CRM will keep records up to date so your team can spend time with customers.

  1. 01

    Deals that move themselves

    Stages, amounts and next steps are designed to update from the conversations your team already has.

  2. 02

    Fields filled for you

    Budget, timeline and contacts will be captured from email and calls, with the source attached.

  3. 03

    A forecast you can trust

    Forecasts will come from the same governed metrics and dashboards teams use in Agent Serve.

Planned flow

How a deal will keep itself current.

A preview of the planned flow. Agent CRM is not available yet, and the details may change before it opens.

  1. 1

    Capture the conversation

    Emails and calls with a prospect are planned to be read as they happen.

  2. 2

    Fill the fields

    Budget, timeline and contacts will be filled in on the deal, with the source attached.

  3. 3

    Suggest the next step

    A Relay will suggest the next step and draft the follow-up for the owner to approve.

  4. 4

    Roll into the forecast

    The forecast is planned to update from the same governed metrics teams use in Agent Serve.

Planned pricing

Agent CRM vs Salesforce: what you’d pay.

Pick a team size and a Sales Cloud edition. Agent CRM is planned from 100k USD a year, unlimited seats, self-hosted.

Salesforce Sales Cloud edition (list price per user / month)
Salesforce Core · list price$585,000per year · 250 users × $195 × 12 months
Agent CRM · Planned pricing · UpcomingFrom 100k USD / year
  • Unlimited seats
  • Self-hosted in your cloud
  • AI usage: pay as you go for agentic CRM workflows

Indicative difference: $485,000 / year in Agent CRM’s favour at 250 users.

Agent CRM starts below Salesforce Core list price from ~43 users.

$234K$468K$702K$936K10 users400 users
Salesforce Core list priceAgent CRM starting figure ($100,000)Crossover at ~43 users

Tentative starting price for planned self-hosted deployments; final pricing depends on deployment and usage.

Meanwhile, in legacy CRM

Every feature, one more line item.

Per-seat pricing turns every feature into another line on the bill. Press a few keys on this fictional quote machine and watch the tape grow.

Legacy CRM Pro · quote

  • Seat licence × 250$270,000
  • Email sync × 250$75,000

Per year$345,000

Plus enterprise?

Legacy CRM Pro QuoteMaster 98
Total / yr$345,000
Legacy CRM Pro add-ons
Self-hostingNot offered
Unlimited seatsCall sales

Agent CRM · planned

  • Unlimited seats, self-hostedFrom 100k USD / year

AI usagePay as you go

One line. No seat count, no add-on keys. Agent CRM’s tape stays this short whether you have 250 users or ten times that.

Salesforce prices are public list prices per user/month for Sales Cloud editions, billed annually, as published on salesforce.com on 2026-10-06; excludes add-ons, taxes and negotiated discounts. Salesforce is a trademark of Salesforce, Inc.

Satire of per-seat, add-on-heavy CRM pricing; not any vendor’s price list. Legacy CRM Pro is fictional.

Source: www.salesforce.com/sales/pricing/

Designed for

AI-native, not AI-added.

Captured, not typed

Records fill in from email, calls and meetings.

Budget · Timeline · Contacts

Relays inside

Relays suggest next steps and draft follow-ups for approval.

Revenue Analyst · Support Triage

Built-in BI

Pipeline and forecast dashboards on governed metrics.

Coverage · Win rate · Forecast

Access by design

Row-level security and roles from the start.

Territories · Teams

Planned scenarios

Pipelines Agent CRM is being designed for.

Three planned scenarios in financial services. They describe intended use, not something teams run today.

Commercial banking · Planned

Lending pipeline

Agent CRM is planned to keep lending deals current from relationship manager email and calls, with forecasts on Agent Serve metrics.

  1. Client email
  2. Deal updated
  3. Next step suggested
  4. RM approves
Insurance · Planned

Broker and renewal book

Agent CRM will track renewals by broker and suggest which accounts need a call, with territories enforced by Agent Serve row-level security.

  1. Renewal due
  2. Account flagged
  3. Call suggested
  4. Broker manager reviews
Wealth · Planned

Client relationship records

Agent CRM is designed to fill client records from meetings and email, with Agent Serve Relays drafting follow-ups for adviser approval.

  1. Meeting held
  2. Record filled
  3. Follow-up drafted
  4. Adviser approves

Examples show what teams can build in Agent Serve. They describe patterns, not named customer deployments.

Planned scope

What Agent CRM is planned to include.

What Agent CRM is planned to include.
StatusUpcoming. Not available yet; no release date announced.
AccessJoin the waitlist through request access.
Data capturePlanned to fill fields from email, calls and meetings, with the source attached.
PipelinePlanned deal stages, amounts and next steps that update from conversations.
RelaysPlanned to suggest next steps and draft follow-ups for approval.
ForecastingPlanned pipeline and forecast dashboards on governed metrics.
Access controlPlanned row-level security and roles from the start.

Built on

Agent Serve modules Agent CRM will build on.

On the roadmap

Where Agent CRM stands.

Questions

About Agent CRM

Is Agent CRM available today?

Not yet. Agent CRM is an upcoming product from Valnora & Elric. Join the waitlist to follow its progress.

Can I track a pipeline in Agent Serve today?

Yes. Agent Serve Tables and Dashboards hold and chart pipeline data today, and the Pipeline tracking dashboard template is a starting point. Agent CRM is planned on top of them.

Will Agent CRM change records without review?

Agent CRM is designed so Relays suggest next steps and draft follow-ups for approval, the same way Agent Serve Relays ask before they send email.

Last updated

Enterprise access

Put AI agents to work across your team

Agent Serve is available to teams by invitation. Tell us what you want to build and we will set up your workspace with you.